EUCAM - European Centre for Monitoring Alcohol Marketing

Alliance of scientists call for a European ban on alcohol marketing

May 22, 2012
An alliance of scientific experts, from the ALICE-RAP project, call for a European-wide ban on alcohol marketing. According to their latest policy brief, this could drive down excessive drinking and associated health risks throughout the continent.
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Alliance of scientists call for a European ban on alcohol marketing

Call for all alcohol industry activities to get in line with their Corporate Social Responsibilities

May 16, 2012
A new editorial in the scientific journal Addiction calls for alcohol producers to stop undermining their own Corporate Social Responsibility goals with their sophisticated marketing activities.
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Call for all alcohol industry activities to get in line with their Corporate Social Responsibilities

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Conclusion new research: Introduction of a legal ban on alcohol advertising is the only real solution

Conclusion new research: Introduction of a legal ban on alcohol advertising is the only real solution
25 April 2012
The following report provides a comprehensive overview of the results of the monitoring work conducted by the NGOs in five European countries; Bulgaria, Denmark, Germany, Italy and The Netherlands.
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New Fact Sheet: The impact of alcohol marketing exposure on the drinking behaviour of young people

New Fact Sheet: The impact of alcohol marketing exposure on the drinking behaviour of young people
25 August 2011
The effects of alcohol advertising and marketing on drinking behavior of young people has been more and more extensively studied over the past few years. Evidence has grown stronger that especially exposure to large volumes of alcohol advertising has an undesirable impact on the drinking behavior of youngsters. These effects of alcohol advertising on drinking behavior have been found on the long term (longitudinal studies) as well as on the short term (experimental studies). Both types of research (findings) will be discussed in this fact sheet.
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